Philippe El-Asmar, Managing Director, is Head of ETF, Direct & Digital, Asia Pacific for J.P. Morgan Asset Management. Based in Hong Kong, he oversees the distribution, development and management of the ETF business and client franchise in Asia Pacific. He is also a member of the Asset Management Asia Pacific Operating Committee.

Prior to joining J.P. Morgan in 2017, Mr. El-Asmar was CEO and Co-Founder of Amareos, a news analytics FinTechthat evaluates market sentiment, produces research and consulting services. He was also a lecturer at the Hong Kong University of Science and Technology and The University of Hong Kong on Finance and FinTech.

Mr. El-Asmar previously spent 10 years at Barclays where he held a variety of senior positions. He served as Global Head of Equities Distribution and Head of Distribution, Asia Pacific in Hong Kong, managing a team of 800 sales professionals globally, and as Global Head of Investor Solutions in New York.

Mr. El-Asmar was also a member of the Equities Executive Committee, Asia Pacific Executive Committee, Global Markets Management Committee and Senior Leadership Committee.

In addition, he was a pioneer of the Exchange Traded Notes industry, having created the iPathETN in 2006.

Before joining Barclays, Mr. El-Asmar spent seven years at Société Générale where he was the Head of Structured Investments Sales and Head of Structuring in New York and Head of Equity Structuring in Tokyo.
Mr. El-Asmar is multilingual and graduated from ESSEC in France.